Tuesday 22 November 2011

End Of Module Self Evaluation

What skills have you developed through this module and how effectively do you think you have applied them?


I have learned a wide variety of printing techniques and how to use them most effectively within my own design work. The skill of knowing how to set my work up for print has also become very helpful within my project when it comes to saving time and designing something with the knowledge of how it has to be printed. I have used my printing knowledge to select my perfect stocks for image and foil printing to show up my logo's. 


What approaches to/methods of design production have you developed and how have they informed your design development process?


I have now got a clear idea of selecting what type of printing process i want to apply and then designing my work around that process to allow it to print properly. I can also now spot early on in my design process if what colours im using would print out properly or not, i have a much wider understanding about each printing technique and how i need to change my design to suit each. 


What strengths can you identify in your work and how have/will you capitalise on these?


A strength for this module for me has been working and editing photography and applying it to my project, this has allowed me to use it as backdrops within my packaging and across my promotional range. Producing logo's and branding has also been a strong point for me its helped me to produce a solid brand for a product which is easily recognisable. The promotional material and posters link in again with my photography but i feel my simple layout was very clear a strength in my work.


What weaknesses can you identify in your work and how will you address these in the future?


I am not very good when it comes to producing packaging, i keep making my products too complex and then in most cases they dont work when i mock them up this wasted a lot of time for me this project. If i produce packaging again i will keep it simple and not try and work across three layers of packaging.


Identify five things that you will do differently next time and what do you expect to gain from doing these?



  1. I would try and look at the bigger picture (the range) and not just get too focused on one piece of packaging when i get stuck if i have a lot more to do within the project. This will stop me having to rush the rest of the project and get more crit feedback on my other products.
  2. I would set out enough time to book into screen print so i dont have to design my work last minute to fit digital print. This will allow me to get the initial print finish i was designing for.
  3. Keep my blog up to date as i go along, the critical evaluation i found very helpful especially when i go along, just keeping the images saved on my computer or making notes in my sketchbook doesn't have the same effect as blogging it and talking about it when its most relevant.
  4. Research shops which sell stock well before going into the city and trying to find them only to realise they dont do the sizes i need. This would save me a lot of time.
  5. I would do a lot more context research, this has been very helpful when i got stuck within my development process.
Attendance: 5
Punctuality: 5
Motivation: 3
Commitment: 3
Qauntity of work produced: 3
Quality of work produced: 3
Contribution to the group: 4

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